When we face the problem of attracting qualified traffic to our sites, the question always arises. It is better to advertise with pay per click, using for example Google Adwords or to exchange free links to other sites of our own market niche? We'll see. If these initiatives and your site is new, promoting yourself with Google Adwords can be very useful. Using the Adwords pay per click you will have hundreds of new visitors interested in the product or service you offer in a matter of minutes. And the most exceptional of this system is that even if your ads are seen by a million people, will not pay anything if no one clicks on your ad and visits your site. Often my fans interested in doing business online is better I wonder if this type of advertising or free advertising. The answer is it depends.
If, as we said before, you are starting your business, then pay per click can help you find qualified visitors. But this system has a drawback. Just stop paying, you do not receive more traffic. However if you have patience to exchange links and write articles for publication elsewhere friends, this will give you benefits for years. Firstly when you write an article about the subject matter your niche market and advertising on other sites and blogs and you put at the end a link to your page, you will ganandote the trust of your readers as an industry expert, and search that will take your website every time closest to the top of search. It is true, do not bring visitors immediately as the payment per click, but if you tried to visit over a long time since the article and your link will always be there. So my advice is: if the payment per click, but if you want to get traffic and revenue for a long time, your site links to more sites related to yours and it is through writing articles or a link exchange. Believe me, you will be building your future. If you want on our site you can write your article and give us your link.
“There must be willingness and commitment within the organization. must be n sa linked to strategic objectives. The aim should go beyond simply improving, we must seek to be the best. It must be open to change. We need to understand and document the processes, products and services.
assemble a workforce adequate to analyze processes, as well as research capacity, communication and teamwork. However, a manager to combine both tools, it is necessary to make an assessment of the company where he works, to determine faults or areas that are susceptible of improvement, using for This knowledge of administrative management analysis, and in addition the use of a SWOT Matrix. This assessment may include the organization as a whole, or only one department or strategic business unit, everything will depend on the scope that has the manager of which is being discussed. As a result of review applied, will result in a report which will detail what is failing or could be improved, as are the reasons for this. Along with this report, the manager should review the status of the firm within its environment, ie to know how is the company within the market, what your competitors are doing, if they are meeting customer needs and how the relationship with suppliers and distributors.
Once information is gathered and analyzed as described above, in the event that there is something wrong or there is a process that has to be improved because it is not simply offering good results or are there other better, it is at this point that can resort to the use of tools that can help, such as outsourcing. The manager must carefully specify which of the activities of the company created or could create a value unique or important, and what can be outsourced Conclusions: Benchmarking is the continuous process of measuring products, services and practices against the toughest competitors or those companies recognized as leaders in the industry. (David T. Kearns, CEO of Xerox Corporation). Do not forget, as noted above, that u key challenge is the competitiveness, as they face not only local companies, but competition between firms from around the world. To be increasingly competitive companies use various tools to cut costs, increase product quality, etc. Among these tools or formulas is the Benchmarking. Which management should not ignore. Reference sources: Frances Antonio. “What is that benchmarking?” Magazine Debates IESA. Volume 2. No. 1
What is an affiliate program? It is a network of contacts (people, companies, websites …) working for bringing a contact, traffic and sales twenty-four hours a day, seven days a week. Your visitors enter your site and read it. They begin to think about the possibility of doing business with your company and register as its members. Maybe it was the credibility of your business what attracted them to the site, or the particularities of its pages, or commission your company pays, or the transparency of the terms and conditions of the agreement between it and the members, as accurate and well explained . If these people are registered as members, you can accept or reject.
If accepted, they, through their own website linked to that of his company through reciprocal links will begin to send traffic to your site and you will pay for it. Explained in these terms is simple and then begin to appreciate its benefits. First, affiliate programs are designed so that any person who wishes to work to do, but more easily provide benefits to those who are managers or owners of a website. Membership affiliate programs good and decent usually does not require any investment affiliates in perspective, and also provides them with software and other resources needed to start working. They are usually provides a piece of code so they can insert into their web sites to refer people and start from there. The greatest benefits are obtained by joining sites that can consume all kinds of people or, conversely, that meet the needs of a specific market niche. Thus, the number of referrals will be higher and the work will be more profitable affiliate.
Roughly speaking, the first condition that must be met to enter an affiliate program is to read and accept the terms and conditions of the site, complete the registration form and send it. Although the site is usually reserved the right to refuse admission of a candidate, usually accept all types people. The revenue generated by this system have neither a floor nor a ceiling, and everything depends on how hard working the affiliate business is how to get referrals, and good or bad quality of those themselves. Although probably not generate income to become rich, economically well to allow for complete independence and a timetable. Two benefits are not insignificant.