The new Amarok statistics reveal location, browser and device of the reader. Amarok, a leading provider of self-service email marketing software, announced the release of new statistics features. According to the company these functions for the customers to make it easier to analyze the success of email marketing campaigns. Analysis and tracking are the essence of successful email marketing campaigns,”says Nick Eckert, CEO of Amarok. New features worldwide tracking and measuring the success of the campaigns has just got easier.” In addition to the standard measures such as extra beds, opening and click-through rates, as well as bounce – and the notification rates, Amarok tracks well the origin data of the reader and shows up on a world map.
With this tool, users can follow exactly your readers come from which countries. Who has the consent of its subscribers, can see also worldwide the recipient activity of each individual reader. This is reflected, as the newsletter subscribers interact. This function also includes a live stream, so that Amarok can track users in real time, how to spread the newsletter. The statistics also indicate with which E-Mail clients, browsers and on which operating systems and mobile devices of the newsletter was opened. According to the company, this information, the email marketing allow even custom to make campaigns or to segment.
The new statistics functions also include a benchmark way. Amarok can compare users now as their cut off E-Mail marketing campaigns compared to other companies in their industry. Benchmarking helps to find out how the campaign in a national comparison comes, and where exactly improvement potential lies. About Amarok Amarok is a self service email, mobile, and social media marketing provider that offers customized multi-channel solutions in online marketing from one source agencies and companies of any size to the needs. 2001 founder, Amarok has already many years of experience in the field of email marketing and can rely on a comprehensive know-how. With support centres in 20 countries and a software, which is available in 11 languages, Amarok uses worldwide over 40,000 satisfied customers. GraphicMails Web-based email marketing software is characterized by professional and user friendly design, shipping, and analysis tools. Over 300 design templates, user even without knowledge of HTML can make successful email campaigns.