On other occasions, the need is not met or failed, but is transferred or compensated for. Transfer or compensation occurs when the satisfaction of a need, serves to reduce or placate the intensity of other need that can not be met. It is what happens when the promotion to a post surrounded by a good salary or a new Office of work increase. The individual tends to develop its motivational forces as a product of the cultural environment in which lives, so peel which people perceive their work and face their lives. the same is da in the writing of monographs, then the will have to overcome and win over all with its production. There are dominant motivational forces in the individual and that demonstrate the importance of motivation.

-Motivation for the Realization is a momentum to overcome challenges, advance and grow in the pursuit of their goals. The realization is important in itself, independent that may accompany them. Rod Auerbach, coach, gerente-general and Chairman of basketball many times world champion Boston had one simple answer when you pergutavam as motivated his players. He resorted to the pride in excellence, the pride of being part of the greatest team in the world, it was challenge of search and the joy of using the championship ring as a symbol of the collective realization of the group. (Davis and Nenstron, 1992, p.

48)-motivation by affiliation is a boost to interact effectively with people. Affiliation motivated people work best when they are praised by favorable attitudes and cooperation. They tend to choose friends that are returning. They experience inner satisfaction when they walk with friends and want freedom at work develop these feelings. -Motivation for the qualification It is the impulse to make the high quality work. Contributors motivated by the qualification of the domain of work, the development of the activities of problem resolution and is unenforceable in being innovative. The most important is to remove profit from own experiences. For example, a stylist who feels good with you same when receives the recognition of each other to create an excellent drawing. However, leaves his furious supervisor when does not attend their deadlines and antagonized-si with co-workers, once you are unable to interact with them. Of mode pretty clear, its orientation for the qualification is stronger than their need for affiliation. -Motivation for power is the impulse to influence situations and person. For its part, they want to create an impact in their organizations and take risks to do it. People excellent Admins make case your needs are of institutional power instead of personal power. Knowledge of the motivational forces helps administrators that you understand the attitudes of its employees at work. Being able to deal with each contributor in particular, taking into consideration the motivational impetus stronger in each case.