Electronic device for capturing customer satisfaction measuring customer satisfaction is importance recognized as entrepreneur knows worth of satisfied customers and white appreciate it mostly the regular customers as a significant guarantee for the economic success. Many companies think cost-intensive procedure that must be made to the acquisition of customer satisfaction with subsequent evaluation in customer satisfaction complex and above all. Quickly, in particular small and medium-sized companies come to the conclusion that costs a satisfaction measurement in no economic relation to the obvious benefits are. Often, the operational benefits of such projects then puts something in the background. Companies change their original objective to standardized and thus inexpensive survey methods”to decide. In case of doubt, the projects of the customer satisfaction measurement be moved or completely deleted.
This is the integration of customer satisfaction analysis in today’s More important than ever – so business processes more than 97% of the companies in Germany are in agreement. Measuring customer satisfaction requires the creation of demand-oriented questionnaires in addition to an intensive planning and design methods for measuring and assessing the satisfaction. Subsequent evaluation processes and analyses are given in most cases to specialized companies. This cost, as well as dependencies that need to be taken into account in the budget for a one-time acquisition arise. This is true at least for survey forms, which so far have been used to capture the satisfaction. Another disadvantage of previous procedures the long lead time is added, must be undergo before the first results of the measurement and measures can be implemented.
An idea 2008 awarded the innovation prize is a new way in measurement of satisfaction. An intuitive, electronic box with a school grading scale at the premises provided here the customers or employees, which urges the to leave felt satisfaction in the form of a known scale and with a simple touch of a button. The scale of incredibly simple and yet complex in the significance these simple scale, as one-dimensional and simple result of a complex process, makes tangible and thus transparent for the entrepreneurs global perceived satisfaction of customers. On closer inspection, the entrepreneur receives a valuable Status Quo which can be seen at change measures without great delay whether implementing the expected improvements actually occurred after a. A continuously recorded note is a meaningful long term indicator of the quality of the services of a company from the point of view of customers. The customer understands the intuitive scale and can be expressed without thinking and rational considerations clearly anoym his sense of satisfaction at the point of service. Ingenieuergesellschaft Dr. Huffmann GmbH specializes in innovative concepts and systems for visualization and detection of customer and Employee satisfaction.